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  2. 2015
  3. October
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  5. PODLife (SW)

PODLife (SW)

PODLife: Refuel on the go with a delicious and nutritious protein shake. Our quality protein powder comes in biodegradable pods with a patent-pending shaker. Perfect for people with an active lifestyle to give them energy in a quick, healthy, and sustainable way.
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Questions marked with an * are required Exit Survey
 
What's your first reaction to this product idea? Rate from 1-5 stars (5 being the highest)
 
 
How important are the following features of the proposed new product?
Extremely Very Moderately Slightly Not at all
* Nutrition
* Convenience
* Exact dosage
* Flavor
* Sustainability
 
 
 
* What would you expect to pay for this product if it had all of the above attributes?
 
$15
 
$25
 
$35
 
$45
 
 
 
Are there additional attributes that you would want incorporated into this product?
   
 
 
 
* How likely are you to buy this product if it has all the attributes described above?
 
Very likely
 
Somewhat likely
 
Neutral
 
Very unlikely
 
 
 
* What do you currently use as an alternative to our proposed product?
 
Shaker/blender bottles with compartments
 
Protein/energy powder packets
 
Protein shakes or drinks
 
Sports and energy drinks
 
Protein bars
 
I do not use a similar product
 
Other
 
 
 
 
* Where do you currently purchase alternative products?
 
Supermarkets
 
Hypermarkers
 
Specialty stores
 
Convenience stores
 
Sports stores
 
Online Store
 
 
 
* What are you currently unsatisfied with in alternative products?
 
Price
 
Availability
 
Flavor
 
Nutrition
 
Convenience
 
Sustainability
 
 
 
* How likely are you to recommend this to a friend?
 
Very likely
 
Somewhat likely
 
Neutral
 
Very unlikely
 
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