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Surveys
2016
January
Q
QuestionPro : Product
QuestionPro : Product
the scrub pub market test
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How interested would you be in making your own bath and body products with your friends ?
Very interested
Interested
Neutral
Uninterested
Very uninterested
How important are the following features of the proposed new product?
Least Important
Most Important
Organic minerals, salts , sugars and oils
Custom products designed by you
Historical and educational info about caring for your skin
Sampling food , beverage and music from other cultures and countries
Having fun with friends creating natural beauty products
Would the following attributes make you more or less interested in purchasing an experience at the scrub pub?
Much Less Interested
Somewhat Less Interested
Neutral
Somewhat More Interested
Much More Interested
Customized products
Pre made items to go
Group Experiences
What would you expect to pay for this product if it had all of the above attributes?
This would include a beverage, custom container , one product and a snack item . The entire experience.
$20- $50
$50- $75
$75 - $125
Other
How likely are you to buy this product if it has all the attributes described above?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
If this product were available today, when would you be most likely to buy it?
Within the next month
Between 1 and 3 months from now
Between 4 and 6 months from now
Between 7 months and a year from now
I am not interested
Are there additional attributes that you would want incorporated into this product?
Please indicate the degree to which you agree/disagree with the following statements about the similar product you currently use.
Strongly Disagree
Somewhat Disagree
Neutral
Somewhat Agree
Strongly Agree
Sufficient for my needs
Meets my expectations
Reasonably priced
What do you currently use as an alternative to our proposed product?
Drug store bath products
Online products
Salon exclusive
Spa products
Other
I do not use a similar product
Please provide additional comments about your current product.
Which purchase method do you prefer for this kind of product?
Phone
In-person/in-store
Online
Other
Which payment method do you prefer?
Cash
Credit card
Debit card
Please provide any additional comments about our proposed product and/or experience.
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