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Name_________________________________________Occupation____________________
Age______ Gender_________________ Civil Status_________________________________
*gifting ideas
Direction:
 
 
 
1. In what occasion do you purchase gifts?
   
 
 
 
2. To whom do you usually give gifts? Please Rank 1-8(1 for the most)
   
 
 
 
3. How much are you willing to spend for a gift for the following?
   
 
 
 
4. What kind of gifts do you often buy?
   
 
 
 
5. In buying gifts, what color do you prefer for Man?
   
 
 
 
6. In buying gifts, what color do you prefer for Woman?
   
 
 
 
7. What specific brand/s do you often consider?
   
 
 
 
8. What kind of gifts do you want to receive?
   
 
 
 
9. What kind of packaging do you like for your gift?
   
 
 
 
10. What design of gift boxes do you prefer?
   
 
 
 
11. What shape of Packaging would you like? Please rank 1 to 5 (1 being the highest)
   
 
 
 
1. What kind of events do you usually attend?
   
 
 
 
2. What theme would entice you to attend an event?
   
 
 
 
1. Do you listen to radio station?
   
 
 
 
2. If yes, what frequency?
   
 
 
 
3. What type of magazine do you usually read?
   
 
 
 
3. What type of social media do you often use?
   
 
 
 
4. From 1 to 5 rate the following social media, in terms of usage. (1 being the highest)
   
 
 
 
5. Do you visit the website of your favorite Brand?
   
 
 
 
6. If yes, How often?
   
 
 
 
7. What encourage you to visit their website? Please rank from 1 to 4 (1 being the highest).
   
 
 
 
1. Do you own a membership card of any Brand?
   
 
 
 
2. If yes, why do you own one?
   
 
 
 
3. What kind of freebies would you like? Please rank 1-5(1 being the highest)
   
 
 
 
4. What kind of store promotion would entice you to buy? Please rank 1-5(1 being the highest)
   
 
 
 
5. Where do you usually learn promotions and events of a specific brand?
   
 
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