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(Purpose: Influence of Social media marketing on purchase decision-making (stages) and general usage and impact ) Survey How do you like being a part of our Facebook fan page? Please enter the information indicated below. All information entered is confidential and is for the purpose of market research. Absolutely none of the personal information gathered will be sold, distributed, or released to anyone. If you see a question you are not comfortable answering simply leave it blank. Section 1: About you |
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| 4. Please indicate your occupation: |
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| 3. Do you have or did you have in the past the same brand car? |
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| 4. In general, how much experiences have you had in purchasing a car? |
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| 5. Is buying a new car an area in which you have good ability? |
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| 6. How confident are you in your efforts at buying a new car? |
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| 8. What is in your opinion a good source to gather information about car and deals? Please rate |
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| 1. How did you find out about this Facebook page? |
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| 2. What was it that last time grabbed your attention? |
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| 3. What is your reason behind being a member of this fan page? |
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| 5. How often are you visiting this fan page? |
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| 7. Are you a member of other car brand fan pages? |
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| 8. I you would please give your general opinion about what you believe the fan page can do more? | | |
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| 1. On a typical day, about how much time do you spend visiting the following sites? Please rate |
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| 2. Can you remember how long you have been on Facebook? |
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| 3. If you own one of the following devices, please rate how often do you use them to connect to Facebook, twitter or any other of your online social profiles? |
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| 4. To what extend do you agree with the following statements |
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