General shopping demographics survey questions + sample questionnaire template

General shopping demographics survey template by QuestionPro is created with an objective of understanding the demographics and shopping characteristics of consumers. This questionnaire includes a list of demographic questions and examples to get detailed information about buyers. In this sample survey templates questions are based on age, occupation, household income, purchasing habit etc.

General shopping demographics survey questions + sample questionnaire template

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When shopping for an everyday dress, how many stores do you typically visit? 1 2 3 4 5 6-9 10-12 More than 12 What is your approximate age? 18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65 and over Indicate your marital status. Single Married Widowed Divorced Please indicate your approximate yearly household income before taxes. (Include total income of all adults living in your household.) Under $25,000 $25,001 - $49,999 $50,000 - $74,999 $75,000 - $99,999 $100,000 -$149,999 $150,000 and over What was the last grade you completed in school? Some high school High school graduate Some college College graduate Postgraduate/professional Other Please indicate the number of children in your household under the age of 18. None One Two Three Four or more Including yourself, how many persons are in your household? One Two Three Four Five or more What is your current work status? Work outside home full time Work outside home part time Do not work outside home Other What is the present occupation of the head of household? Professional/technical Manager/official/proprietor Clerical Sales Crafts/trades Operator Laborer Service worker Retired Homemaker Student Unemployed Other Please write in your ZIP Code. Thank you for your participation.