University of Newcastle Case Study

University of Newcastle enhances researcher and student experience by utilizing QuestionPro

Background

The University of Newcastle is committed to providing its students with the best possible educational experience. To achieve this, QuestionPro helped to implement a system that could: improve the easiness in which survey research was conducted, collecting and analyzing data for better customer experience, and reducing the spend on survey tools while maintaining a cutting edge survey software.

Company Overview

The University of Newcastle is a world-class research university located in Australia. It offers a wide range of undergraduate and graduate programs in various fields, including health and medicine, engineering, education, and the humanities. The university prides itself on its commitment to innovation and research excellence and is dedicated to improving the lives of people in its local community and beyond.

Goal

The goal of the project was to provide the University of Newcastle with a cost-effective and efficient platform to collect and manage data for research purposes and from students and staff across various touchpoints for customer experience improvement. This platform should allow easy integration and flow of data, enable the university to conduct research surveys, provide 24/7 account management and support, and offer versatile product enhancements with quick turnarounds.

Challenge & Solution

The University of Newcastle switched to QuestionPro in July 2021 to reduce survey tool expenses and provide enterprise survey technology to all schools across the university. Technical implementation proved to be quite a challenge, as ensuring that the data from the precious provider must kept intact in order to not affect the ongoing research.

Project Outline

1. Data migration from previous survey software
2. Collaborative approach with "Power Users"
3. Audience services and research consulting
4. Development on new features for better research outcomes
5. Seamless transition through training and migration workshops

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