A bipolar matrix question arranges the rating scale between negative and positive extremes.
For example, you want to find out about your customers latest purchase from your fashion store. You can ask your customers for feedback asking them to rate for the characteristics that you are looking to improve.
How to add a bipolar matrix question with slider scale?
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Go to: Login » Surveys (select a survey) » Edit » Workspace
Click on Add Question
Select the Multi-Point Scales question type under Basic Matrix
Click on Settings and turn on the switch for Bipolar
Select the Answer Type as Slider
Add your question text if you haven't already added and the bipolar scale ends to your rows.
This is how the bipolar question will display for respondents:
The bipolar slider scale will always start at the center position.
How do I change the scale for the bipolar slider?
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For bipolar slider, we allow 3, 5, 7, 9, 0r 11 point scales. when you switch to the bipolar slider question, by default a 5 point scale is used. You can switch between the scales using the point scale option.
This option is only applicable for slider input type. For bipolar radio or other answer types, you can freely add columns.
Can I change the color for the positive and negative ratings?
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Yes. By default, the slider scale pointers use the survey theme color. You can change this under Settings by picking your desired colors. Please note that this will affect all bipolar questions in your survey.
This is how the survey will look:
How do I view the report of bipolar matrix questions?
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To view the report for matrix multi-select question:
Go to: Login » Surveys (select a survey) » Analytics » Dashboard
In the above image, report for bipolar matrix question is represented in the form of a graph showing percentage of responses received for each option. The percentage on the left-hand side shows responses received for the options in the left rows with reference to the respective columns. Similarly, the percentage on the right-hand side shows responses received for the options in the right rows. For example, count for "itchy" with reference to column "-2" is (28%). The reports for individual rows are also displayed where you can see the count, total count and percentage.
Count: Number of responses received for each combination of row and column ("-2" and "itchy").
Percentage: This is the percentage calculated for the count for that row out of the total responses received.
Formula: Percentage = Count/Total count * 100. For example, count for "-2" and "itchy" is 14, total count received for that row is 50. Hence, the percentage is 28% (14/50 * 100).
License
This feature is available with the following licenses :